Solventum Rebrand — Piedmont Healthcare

When 3M decided to spin off their highly successful healthcare division into the new company Solventum, they came straight to Liaison for help with the massive task of rebuilding every piece of marketing collateral to reflect the new brand. Ramping up quickly, we nearly doubled our team of designers and project managers to meet the challenge of rebranding more than 9,000 assets. We deployed the people, the expertise, and the technology to manage the process quickly and efficiently, saving our client considerable time and money.