MARKETING MANAGER: BUSINESS MODEL REINVENTION
Job Number: 102350
Marketing Manager: Business Model Reinvention
Job Number: 102350 Updated on: 12/17/2024
Overview: Drive enterprise transformation through innovative Business Model Reinvention marketing.
Location: Remote in Texas
Compensation: Based on 5-7 years of experience.
Ready to pioneer the future of business transformation? Join Liaison Creative + Marketing to support our client, a prestigious global consulting firm, as their Business Model Reinvention (BRM) Marketing Manager, where you'll spearhead innovative campaigns that reshape how enterprises evolve in the AI era. If you're a strategic marketer who thrives on managing high-impact content, executing compelling campaigns, and collaborating with industry leaders, we invite you to help our client write the next chapter of business innovation. While this team works primarily remotely from home offices, we can only consider candidates already based in Texas with a preference for the Austin area.
- Content Strategy: Oversee the creation and launch of new BMR content, case studies, and sales enablement materials across digital platforms
- Campaign Management: Execute paid media initiatives, including oversight of business publication campaigns and coordination of promotional activities
- Governance: Lead the content review processes, maintain quality standards, and manage internal information hubs
- Event Support: Coordinate BMR material integration at key alliance and sector events
- Digital Presence: Manage web content updates, support digital product launches, and assist with legacy site transitions
- Innovation Support: Provide marketing guidance for AI and GI startup initiatives as needed
How to be a top candidate for this job:
- 5 to 7 years of experience in B2B marketing at an enterprise-level organization with demonstrated success in content strategy and campaign management
- Track record of managing complex marketing initiatives with multiple stakeholders
- Experience in content governance and quality control processes
- Strong background in digital marketing and paid media campaign execution
- Proven ability to translate technical concepts into compelling marketing narratives
- Excellence in project management and stakeholder communication
Skills:
- Experience with Microsoft Office Suite, SharePoint, Adobe Experience Manager, and Salesforce
Benefits:
- Full employee benefits package includes 100% Liaison-paid medical and dental insurance
- Paid vacation/sick and holiday leave
- 401k program with company matching
- Liaison-paid Short- and long-term disability insurance
- Paid group term life insurance
- Optional supplemental insurance and life coverage
- Optional Pet Insurance
- Bright Wellness Program
- Those enrolled in our medical plan get free access to an Employee Assistance Program.