Content Strategist

Job Number: 101703

Content Strategist

Job Number: 101703    Updated on: 5/27/2021

Overview: Find the story, tell the story, and build the narrative of the customer journey for a leading B2B tech firm

Location: Austin, TX, 78759

Compensation: Based on 4-8 content experience at the strategy level

Hours/Duration: Full-time, ongoing

Liaison has a full-time ongoing position for a Marketing Content Strategist with exceptional writing skills and a journalistic curiosity to join our team supporting an established enterprise technology client with a rapidly-evolving marketing structure. In this pioneering role, you'll support the customer journey-focused marketing leadership by "finding the story" for content around specific B2B tech offerings and own the process of interviewing SME's, writing drafts, and shepherding the creation of optimal messaging around the stories you find. As a dynamic hybrid marketer with a journalistic curiosity, you would operate as a marketing and content strategist, hands-on creative, and nurture relationships with non-marketing SMEs throughout the organization.

  • Own the process of "finding the story" for the B2B content marketing efforts of a leader in high-tech testing and measurement solutions
  • Collaborate with leadership in content, social media, SME's, product leads, and tactical writing and CMS stakeholders to drive content from concept to completion
  • Interview SMEs to identify the optimal content direction
  • Write initial drafts and work with writers and editors to build out iterations. The goal will be to connect technical solutions to relatable human-focused stories that resonate with people in a variety of business roles
  • Develop messages across similar product lines and verticals that connect to both ROI and emotion

How to be a top candidate for this job:

  • Your resume shows 4-8 years working in B2B Content marketing projects in a matrixed environment
  • You can share writing samples that show an ability to drive discovery and message development in a complex B2B marketing setting
  • Agency or large enterprise experience is essential
  • This work is presently being done across multiple groups, and this role is being created to bring more coherence to the process. Be sure to highlight your ability to shift from big picture to small scale quickly
  • Since this position will have some onsite in north Austin whenever safe (most likely at some point in the Summer of 2021), we are only considering candidates with immediate local availability. If you are applying from outside the Austin area, please indicate your date-specific unconditional relocation plans in the "How does this opportunity fit you?" section of the application. We cannot process applications without this information.

Skills:

  • Journalistic skill to find the story and piece it together through interviews and research with engineers and other technology leaders
  • Ability to rapidly ramp-up on complex B2B technology offerings (no specific industry experience is required, but you'll need to show you can go deep on new topics)

Benefits:

  • Full employee benefits package includes 100% Liaison-paid medical and dental insurance
  • Paid vacation/sick and holiday leave
  • 401k program with company matching
  • Short- and long-term disability insurance
  • Paid group term life insurance
  • Optional supplemental insurance and life coverage
  • Optional Pet Insurance
  • Those enrolled in our medical plan get free enrollment in our Wellness Program and Employee Assistance Program
  • IND30

Why Liaison

We know that you want more than just a job – you want a career with an employer who values you. That’s why we invest so much in our employees with robust benefits, professional development, mentoring, support, stability, and a strong sense of community. It may sound clichéd, but we care about our employees. Seriously.

"Liaison does a great job of creating a community and making you feel part of a team... I definitely recommend working for Liaison"

- from Glassdoor

Employee Benefits

  • Employer paid health insurance (medical and dental)
  • Paid time off (vacation, sick, holiday)
  • Wellness and Employee Assistance Programs
  • 401(k) Retirement plan with matching and financial planning

More Benefits

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